Curriculum
Curriculum
LIVE online classes on Sundays.
LIVE online classes on Sundays.
A live 6-week sales accelerator with focused sprints, hands-on sessions, and a capstone presentation on Sales Day.
A live 6-week sales accelerator with focused sprints, hands-on sessions, and a capstone presentation on Sales Day.
Week 1: sprint 1
Foundations
Build a strong sales foundation. Learn key metrics, sales cycles, and pipeline management to create a structured sales engine that drives revenue.
modules covered:
Core sales metrics & business fundamentals
Sales pipeline, revenue planning & forecasting
Tracking key inputs to improve performance
Understanding sales cycles & funnels


Sales Asset- A structured sales dashboard tracking pipeline, revenue, and key business metrics.
Week 1: sprint 1
Foundations
Build a strong sales foundation. Learn key metrics, sales cycles, and pipeline management to create a structured sales engine that drives revenue.
modules covered:
Core sales metrics & business fundamentals
Sales pipeline, revenue planning & forecasting
Tracking key inputs to improve performance
Understanding sales cycles & funnels

Sales Asset- A structured sales dashboard tracking pipeline, revenue, and key business metrics.
Week 2: sprint 2
Prospecting
& Outreach
Find your ideal customers, craft compelling outreach, and set up multi-channel outbound
sequences that generate responses and meetings.
modules covered:
Defining your ideal customer profile (ICP)
Researching & identifying high-potential prospects
Proven outreach strategies across multiple channels
Effective follow-up techniques to increase conversion

Sales Asset- Build a complete outbound plan for an assigned business that covers identifying its ICP, a cold call and email template, and a follow-up sequence.
Week 2: sprint 2
Prospecting
& Outreach
Find your ideal customers, craft compelling outreach, and set up multi-channel outbound
sequences that generate responses and meetings.
modules covered:
Defining your ideal customer profile (ICP)
Researching & identifying high-potential prospects
Proven outreach strategies across multiple channels
Effective follow-up techniques to increase conversion

Sales Asset- Build a complete outbound plan for an assigned business that covers identifying its ICP, a cold call and email template, and a follow-up sequence.
Week 3: sprint 3
Product Pitching & Sales Demos
Deliver pitches that convert. Structure high-impact sales demos, uncover customer pain points, and drive fast buying decisions.
modules covered:
How to craft and deliver a compelling sales pitch
Mastering discovery calls to uncover real pain points
Sales demo frameworks that drive conversions
Follow-up strategies to accelerate buying decisions

Sales Asset- A sales demo deck designed to uncover customer pain points and drive conversions.
Week 3: sprint 3
Product Pitching & Sales Demos
Deliver pitches that convert. Structure high-impact sales demos, uncover customer pain points, and drive fast buying decisions.
modules covered:
How to craft and deliver a compelling sales pitch
Mastering discovery calls to uncover real pain points
Sales demo frameworks that drive conversions
Follow-up strategies to accelerate buying decisions

Sales Asset- A sales demo deck designed to uncover customer pain points and drive conversions.
Week 4: sprint 4
Pricing & Negotiation
Price with confidence and close without relying on discounting. Learn pricing strategies, handle objections, and negotiate deals effectively.
modules covered:
Pricing models and how to position your offer
Strategies for presenting pricing confidently
Handling objections without resorting to discounts
Winning negotiations to close high-value deals

Sales Asset- A pricing and objection-handling framework automated via AI to confidently present pricing and close deals without relying on discounting.
Week 4: sprint 4
Pricing & Negotiation
Price with confidence and close without relying on discounting. Learn pricing strategies, handle objections, and negotiate deals effectively.
modules covered:
Pricing models and how to position your offer
Strategies for presenting pricing confidently
Handling objections without resorting to discounts
Winning negotiations to close high-value deals

Sales Asset- A pricing and objection-handling framework automated via AI to confidently present pricing and close deals without relying on discounting.
Week 5: sprint 5
SC Sales Day
Build a complete outbound sales playbook for a real company, covering ICPs, outreach scripts, follow-up sequences, and objection-handling templates.
key Deliverables:
Defining an ICP & customer segments
Structuring outbound outreach & follow-ups
Crafting a compelling sales pitch & objection responses
Building a performance-tracking system

Sales Asset- The Sales Playbook will cover everything needed to start your outbound sales model from 0.
Week 5: sprint 5
SC Sales Day
Build a complete outbound sales playbook for a real company, covering ICPs, outreach scripts, follow-up sequences, and objection-handling templates.
key Deliverables:
Defining an ICP & customer segments
Structuring outbound outreach & follow-ups
Crafting a compelling sales pitch & objection responses
Building a performance-tracking system

Sales Asset- The Sales Playbook will cover everything needed to start your outbound sales model from 0.
Week 6: sprint 6
SC Sales Day
Demo your outbound sales playbook live, get expert feedback, and refine your strategy for execution in the real world.
what happens this week?
Each group presents a 15-minute live demonstration of their Outbound Sales Playbook
Detailed feedback for refinement
Peer learning through group discussions
Best Sales Playbook wins 5,000.

Final Outcome - Each participant leaves with a validated, execution-ready sales playbook.
Week 6: sprint 6
SC Sales Day
Demo your outbound sales playbook live, get expert feedback, and refine your strategy for execution in the real world.
what happens this week?
Each group presents a 15-minute live demonstration of their Outbound Sales Playbook
Detailed feedback for refinement
Peer learning through group discussions
Best Sales Playbook wins 5,000.

Final Outcome - Each participant leaves with a validated, execution-ready sales playbook.